Starting over doesn't have to mean starting from scratch.
As a writer, media producer, and certified master user experience expert, I’ve spent more than 25 years helping artists and entrepreneurs grow their audiences.
Today, I’m exploring how people reinvent their products, their companies, and themselves.
Latest Stories

Cover Me Up
Had some minor outpatient surgery this week—everything is fine—but, in an effort to provide excellent customer service, my surgeon’s assistants said I
Why I switched from Basecamp to Teamwork
Beyond Route 13
Search and Replace
After 20 years of UX work, I finally got my stinkin’ badge.
Latest Podcasts

Marginally Better S01E15: The Transparency Tax
In this episode of Marginally Better, Joe Taylor, Jr. examines the transparency trap: how brands learned the hard way that revealing everything can erode trust, fuel criticism, and even cost millions.
Marginally Better S01E14: The Senior Surge Opportunity
Marginally Better S01E13: The Waiting Game Winners
Marginally Better S01E12: The Ghost Kitchen Customer Catastrophe
Marginally Better S01E11: The Repair Renaissance
Explore with me...
The latest iteration of my personal newsletter highlights stories about finding your purpose in unexpected places. I’ll send a new story to your inbox each week, along with resources to help you chart your own journey.